linnhoff march case study
Background
Linnhoff March is a multi million pound  Software Engineering Company. Highly respected in the process industry they could not understand why they struggled to generate enquiries.


Brief
To find out why they did not receive enquiries and correct the problem.


Our response
Looked at their market, existing systems, image and talked to their clients.
Focused on the purpose of the service and its benefits not how wonderful the software was.
Communicated in simple terms and threw out technical jargon which was hiding the message.
Updated their image to add visual impact in line with the excellent product offering.
Applied image across all media and communications to build a strong brand.
Advised and implemented simple response and contact mechanisms to make life easy for prospective clients to make contact and be contacted.


Outcome
Managed mail shots and consistent marketing has resulted in over £1million pounds worth of extra business in 6 months from implementation. We are all highly delighted - oh and so is our client!
tel: 01782 264110
We have secured over £1million of business as a result of your marketing guidance...

... you have been a significant factor in our success.

Steve Haywood Managing Director